Use Case: Buckle

SheerID’s military verification platform is fully integrated into Buckle’s existing customer experience. Customers are required to create a Buckle account and log in before their military status can be verified, which allows Buckle to grow their membership. Once they’re signed in, users simply fill out a brief verification form, and after their affiliation has been verified, the website recognizes the discount and applies it at checkout. Veterans, reservists, active duty personnel, military spouses, and dependents are all eligible for 10% off top brands including BKE, Affliction, Hurley, Miss Me, and Rock Revival at

We are always looking for ways to improve our services and deliver the best possible experience to our guests across all channels. SheerID presented a solution that was reasonable to implement and created a positive experience.

Cassie McDonald, Project Manager, Buckle