CEO of SheerID Provides Insight into Customers’ Expectations at Fashion Digital

Posted on May 5, 2014 · 2 min read


Eugene, OR – May 5, 2014 – Jake Weatherly, co-founder, and CEO of SheerID- the leader in eligibility verification technology – will be speaking at Fashion Digital LA about harnessing Big Data to increase conversion rates. Weatherly’s panel, entitled “Behind the Screen: Who Are Your Customers, Really?”, will draw upon his own experiences working with Big Data to create a technology that benefits not only apparel retailers like Foot Locker, Buckle, and Karen Kane but also consumers by giving them access to gated special offers and exclusive discounts. SheerID’s verification technology automatically, instantly confirms consumers’ affiliation with the military, educational institutions, first responders, or teachers. This allows companies like Costco, Spotify, and PGA TOUR to provide special offers upon verification.

What:    Panel: “Behind the Screen: Who Are Your Customers, Really?”
Where:  Fashion Digital Los Angeles
General Session
Director’s Guild of America Theater
7920 Sunset Boulevard, Los Angeles, CA
When:    May 7th, 2014, 9:30 a.m.
Available to speak: Jake Weatherly, CEO, SheerID

Additional quotes and resources:

“Companies like Buckle, Foot Locker, and Karen Kane have experienced the benefits firsthand of using SheerID to offer teacher, student or military discounts on apparel,” explains Jake Weatherly, CEO of SheerID. “I’m looking forward to speaking with forward-thinking apparel companies at Fashion Digital about how they can reach new customers and increase the loyalty of existing customers through the use of eligibility verification too.”

To speak with Jake Weatherly about SheerID’s verification solutions, please contact [email protected].

About SheerID

SheerID is the leading provider of eligibility verification solutions for e-commerce websites, mobile, POS, and internal customer service support systems. SheerID’s technology transforms existing, protected private data into an omnichannel service that benefits commercial enterprises and the public, while still keeping the information safe and secure. By acting as a bridge between secure databases, SheerID allows commercial enterprises to accurately, instantly verify whether or not their customer qualifies for a special offer like student, active duty military, veteran, or teacher offers – protecting the exclusivity of the offer and eliminating fraud.

For more information on SheerID’s verification services visit or email info(at)

Follow @SheerID on Twitter or Facebook at

Lois Lane by Lois Lane