MarTech Today Webinar: How to Drive Revenue While Staying True to Your Brand Purpose

Posted on Jul 2, 2020 · 1 min read

In a recent MarTech Today webinar, SheerID’s CMO, Sai Koppala, was joined by Headspace’s lead of social impact, Lino Reveles Trujillo, for a conversation about how you can drive revenue while remaining aligned with your brand purpose.

In this recorded webinar, they discuss:

  • The do’s and don’ts of acquiring customers during this difficult time.
  • How a recent study conducted by Forrester Consulting and commissioned by SheerID proved that “marketing to specific identity attributes is the key to successful personalization.”
  • How Headspace engaged educators with an exclusive offer that expressed its mission and drove revenue and loyalty.
  • And much more

Watch the Webinar: How You Drive Revenue While Staying True to Your Brand Purpose

Ryan Eberle by Ryan Eberle