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New Research: What Consumers Hardest Hit by the Pandemic Want from Brands

A worried and exhausted firefighter sits on the edge of his fire truck.
The coronavirus has turned the world upside down, and everyone is struggling to adapt. As we face the fallout and search for ways to survive, what role do brands play in helping us, and what do we expect from them?  And if you belong to a group that has been directly impacted by the pandemic, ...
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Leading Brands Provide Support for Medical Workers on the Front Lines of the COVID-19 Pandemic with Gated, Special Offers

SheerID expands identity marketing platform enabling brands to verify doctors, nurses, and other health workers around the globe to ensure benefits go to intended populations Portland, OR—April 6, 2020—SheerID, the identity marketing platform used by hundreds of leading brands around the world, today announced expanded support for brands to create gated, special offers to support ...
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How to Engage and Support Customers in Uncertain Times

A concerned woman rests her head on her hands while she looks at her phone.
The coronavirus pandemic is dramatically impacting every facet of our lives. We’re worried about what it means for ourselves, our loved ones, and our communities. After talking with many of our customers, I’ve seen that marketers are carrying the added stress of keeping their programs performing when people are: Staying home—not shopping in stores, not ...
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SheerID Expands Identity Marketing Platform with Worldwide Employment Verification

Company also announces the addition of global Age Verification for young adults and seniors, enabling brands to identify and acquire hundreds of consumer tribes around the world    Portland, OR—February 28, 2020—SheerID, the identity marketing platform used by hundreds of leading brands, launched Employment Verification today in 191 countries, enabling brands, for the first time, ...
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Why We’re Expanding Our Platform to Include Employment Verification Worldwide

A man in a blazer walking through a plaza with a discounted messenger bag he bought using employee verification.
Today marks another leap forward for identity marketing: brands can now create personalized offers for their corporate discount programs around the world. Our new release verifies employment in 191 countries, enabling companies to work directly with their partners’ human resources departments to implement the offers and to own the relationships they form with their new ...
Read More · 5 min read
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