- Within three months, the three promotions accounted for 10% of total site sales.
- On average, Tommy Hilfiger has received a $15 ROI on this campaign.
Tommy Hilfiger already offered a military discount in-stores, but they couldn’t honor the discount online. They needed SheerID to provide a consistent user experience for military customers shopping on Tommy.com.
The biggest benefits we’ve seen from SheerID’s verification service are that it allows us to align Tommy.com with our in-store discounting messages and segment our email communication.
Catherine Weiss, Associate Manager of Online Marketing, Tommy Hilfiger