Conversion

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Exclusive Offers Bring High Value Segments Into Sprint’s Brand

Sprint uses exclusive offers to acquire military customers and reward them for their service.
It’s not often that the voices of a Hollywood legend and a famous advertising executive surface in company’s marketing strategy, but then again Sprint isn’t your ordinary brand. Three years ago, the telecom giant launched a gated, exclusive offer for members of the military, and the way the program has grown reflects the spirits of ...
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Want Seniors to Convert? Protect Their Privacy with Digital Verification

A happy senior couple. Seniors prefer an age verification process that relies on digital verification to confirm their eligibility for a gated, exclusive offer.
Seniors are a lucrative segment to target, and gated offers – special discounts and offers available exclusively for target segments – are a terrific way to reach them. Gated offers targeting seniors honor their life stage, and - according to our consumer survey - make them more likely to purchase (87%). Gated offers also boost ...
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