Customer Acquisition

Build Lasting Customer Relationships with Intelligent Acquisition

Increase conversions and lower acquisition costs by engaging high-value audiences with verified, exclusive offers, while collecting permissioned data to fuel personalized engagement that keeps them coming back.

See SheerID’s Audience Data Platform

Trusted by hundreds of the world's most admired brands

The High Cost of Lost Data

Marketers waste ad spend on generic campaigns with low conversion rates and high CAC without any way to personalize customer re-engagement or build accurate lookalike audiences to expand their reach. In the absence of quality data, brands can’t nurture one-time buyers into loyal customers.

Supporting STATS

CAC increased

5.9%

across industries in 2024.

57%

of marketers expect less effective targeted advertising due to data loss.

Only

26%

of marketers are successfully activating first-party data.

How Verified Offers Drive Precision Targeting and Re-Engagement

SheerID’s Audience Data Platform (ADP) helps brands efficiently acquire and retain high-value customers like healthcare workers and the military with verified, exclusive offers. With our ADP, you can:

Precisely target high-value audiences and drive conversions with personalized, exclusive offers.

Collect and deliver permissioned data directly to your martech platforms to power personalized engagement and accurate lookalike audiences.

Expand reach through word-of-mouth and trusted cross-promotional partnerships that lower acquisition costs without compromising customer privacy.

Win High-Value Customers and Keep Them for Life

Increase Conversion Rates with Offers That Wow

Build emotional connections by using SheerID’s Audience Network to deliver compelling offers that reward customers for things that matter, like their profession, lifestage, or community. These kinds of exclusive offers drive high conversion, and verifying customer eligibility protects your margins from abuse.

When ASICS used SheerID’s Audience Network to engage key audience it saw a
100%
lift in conversions.

Power Personalized Engagement with Permissioned Data

Append verified customer attributes to your martech platforms, creating rich profiles that fuel personalized engagement across channels and enable you to build privacy-compliant lookalike audiences for paid media.

“The data we get from SheerID enables us to nurture every customer, even if they were not eligible for our offer, and provide more relevant messaging, which helps us create stronger connections.”

NICK CHARROW

Director of Marketing

Lower CAC with Organic Buzz

Watch your acquisition costs plummet when verified customers become brand ambassadors, enthusiastically sharing exclusive offers with others in your audience. Provide newsworthy offers to community heroes and earn media coverage traditional advertising can’t buy.

96%
of students, teachers, healthcare workers, first responders, and the military would share a verified, exclusive offer with eligible peers.

Scale with Strategic Partnerships

Extend your reach to additional audiences across the globe, and use SheerID’s Audience Network to put your offers in front of pre-verified audiences from complementary brands.

“SheerID enabled us to scale a program that expanded our customer base. We use SheerID’s Audience Network to secure the offer and extend it to additional consumer communities.”

SARAH O’LEARY

CMO

Drive Immediate Results

Deploy new acquisition campaigns in days, not weeks. Our seamless, in-brand verification experience maximizes conversions while real-time analytics help you optimize performance from day one.

“We drove more revenue in the first 3 days with SheerID than during our entire five-year relationship with their competitor.”

SENIOR MARKETING MANAGER

Leading Cosmetics Brand

Acquisition Excellence in Action

Peacock drove a 70% conversion rate across key segments with personalized offers for students, first responders, healthcare professionals, educators, and the military.

Read the Story

Purple achieved 6x conversions and 25:1 ROAS in a military program that easily scaled to include healthcare workers, first responders, and other audiences.

Read the Story