CUSTOMER LOYALTY

Fuel Lasting Loyalty with Permissioned Data

Accelerate loyalty program enrollment with verified offers — and fire up your retention campaigns by collecting meaningful, consent-based consumer attributes that will drive ongoing personalization.

See SheerID’s Audience Data Platform

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Trusted by hundreds of the world's most admired brands

The Stalled Loyalty Journey

Customer loyalty requires authentic connection — yet many brands are missing the meaningful data it takes to incentivize signups, fuel personalized experiences, and evolve transactional relationships into emotional bonds.

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Supporting STATS

306%

increase in CLV from emotionally connected customers

41%

of consumers say irrelevant messages would cause a brand to lose their loyalty.

<25%

of loyalty programs provide personalized experiences based on past interactions.

Fuel Greater Loyalty with Verified Offers

SheerID’s Audience Data Platform (ADP) supercharges your loyalty program with verified, exclusive offers for high-value communities like students, healthcare workers or the military. With our ADP, you can:

Increase loyalty program signups by embedding offer verification within enrollment.

Enrich customer profiles with meaningful, permissioned data and create personalized engagement and experiences that increase CLV.

Reach new loyal customers via word-of-mouth referrals within audiences and partnerships with trusted brands.

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Accelerate Your Loyalty Program

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73%
of consumers feel more emotionally connected to brands that give them an exclusive offer.

Build Emotional Connections

Strengthen emotional bonds with exclusive offers that recognize who your customers are and what matters to them. Use verification data to personalize experiences and rewards, further cementing customer loyalty.

>70%

of consumers say they would join a brand’s loyalty program in order to receive an exclusive offer.

Boost Loyalty Program Enrollment

Entice consumers to join your loyalty program in order to redeem an exclusive offer, then instantly and seamlessly verify them when they enroll. Watch as verified members enthusiastically share offers with peers, creating a high-converting referral engine.

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Enrich Customer Profiles with Permissioned Data

Collect verified, permissioned data that signals your customers’ lifestyle, needs, and values. Append these insights to your martech stack and loyalty profiles, unlocking the potential for meaningful personalization across channels.

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“Using exclusive offers verified by SheerID created positive relationships with our most valued customers. In one month, we saw an 817% increase in revenue.”

GLORIA YAN

Marketing Manager

Increase Loyalty Member Engagement and Spending

Use important customer attributes like life stage or profession to deliver milestone-based rewards and tailored perks — driving more engagement, loyalty, and spending.

69%
of consumers say where they can earn loyalty points influences their choice of retailer.

Expand Reach with Loyalty Partners

Connect with new loyal customers by linking loyalty programs with complementary brands. SheerID’s Alliance Network makes it easy to cross-promote exclusive offers and unlock reciprocal rewards that give customers more reasons to engage.

Loyalty in High Gear: Success Stories

BackMarket’s student offer generated a student CLV that was 30% higher than its global average.

Read the Story

Michaels used an exclusive offer to verify and enroll 200K customers in its Michaels Rewards loyalty program and re-engages them with ongoing special perks.

Read the Story