Mission: Maximize Military Loyalty With Appreciation

Acquire military customers with an exclusive discount and protect your offer from abuse with SheerID’s Audience Data Platform (ADP). Our in-brand verification instantly confirms eligibility and enriches your martech and adtech platforms with customer data to fuel future engagement and loyalty.

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Composite image of military father and young son and military members in uniform.

Bring in Data Reinforcements to Grow Your Military Audience

Basic military verification solutions use outdated methods like service IDs or military email domains. Our ADP instantly confirms military status while appending valuable customer data to your CRM, enabling you to continue to honor military service, build lasting relationships, and turn a one-time transaction into ongoing revenue.

Create an Exclusive
Offer for the Military

Example offer banner with confetti reading

Instantly Verify the
Consumer is a Service Member

(and collect zero-party data along the way!)

Example verification result confirming Andrew Harris as a U.S. Coast Guard service member, showing his military email and birth date.

Market to Them for
Eternity

Example Veterans Day email to Andrew thanking him for his service, with an extra 30% off military discount for the weekend and a Shop Now button.

Our Brands are Proud to Stand with Service Members

Rollick’s exclusive offer doubled their military leads, increased verifications by 130%, and drove a 70% lift in subscription revenue.

Read Customer Story

MILITARY MARKET INTELLIGENCE REPORT

34M

in the US and Canada

$1.2T

Spending power in the US and Canada

90%

of the military has used a military discount

Mobilize Your Military
Growth Engine

Accelerate Military
Customer Acquisition

Service members value exclusive offers. More than 78% of military consumers check to see if a brand offers a military discount before making a purchase, and nine in ten say they’re more likely to purchase from a brand with a military discount.

Improve ROI Through
Word-of-Mouth

The tight-knit military community regularly shares exclusive discounts in-person and on social media. This word-of-mouth effect lowers acquisition costs and affordably amplifies your offer’s reach.

97% of the military would share an exclusive discount with other service members.

Increase Military Loyalty
and CLV

Military members feel honored and appreciated when brands extend exclusive offers. Seventy-one percent feel more emotionally connected to brands with military offers, and 86% would join a loyalty program to receive one.

The zero-party data you receive during verification allows you to nurture that loyalty with personalized re-engagement campaigns.

4 in 5 military members are more loyal to brands offering an exclusive discount

Why Leading Brands Choose SheerID

Why? Take your pick…exceptional customer service, prioritizing the brand experience and safety, demonstrated results. But don’t take our word for it, here’s what our brands have to say:

Sleep Number

“SheerID is helping us drive traffic, verify customers and protect our margin.”

Marc Mullin

Director, Sales Promotions

“I was able to build out all of our programs in SheerID in an hour, and the platform generated code snippets that were simple for our web team to add to our website. SheerID enabled us to launch our campaigns quickly, which let us immediately shift our focus to making customers aware of the discounts they were eligible for.”

Sean Condon

VP of Omnichannel, eCommerce & Retail

“Partnering with SheerID has made a big impact on our business. I have monthly meetings with our customer success managers, and right from the get-go, the whole experience has been great.”

Leslie Hernandez

Senior Product Marketing Manager

”SheerID not only prevents discount abuse, it helps both our company and customers get the most out of Michaels Rewards.”

Steve Woodward

Senior Director – Digital Experience

SoundCloud

“SheerlD went above and beyond to help us grow our student business. They acted as a growth partner to SoundCloud and thanks to them we’ve achieved higher conversion rates.”

Robert Hollis

Senior Strategy & Operations Manager, Listener

Bass Pro Shops

“SheerID is a great partner. They always make sure that our company has everything we need to be successful.”

Megan Hyman

Marketing Analyst

“Our success with SheerID’s Audience Network surprised us in a way that exceeded our expectations, and now it’s a staple component of our marketing and of our product offering.”

Chelsea Amaro

Product Manager Peacock

Intuit

SheerID has been a game changer for our team. They took a large administrative burden off our team, enabled us to give our customers instant access, and saved us a lot of money in fraud-loss.

David Toper

Marketing GTM Strategy Manager, Product Innovation

Sleep Number

“SheerID is helping us drive traffic, verify customers and protect our margin.”

Marc Mullin

Director, Sales Promotions

Sean Condon

VP of Omnichannel, eCommerce & Retail

“Partnering with SheerID has made a big impact on our business. I have monthly meetings with our customer success managers, and right from the get-go, the whole experience has been great.”

Leslie Hernandez

Senior Product Marketing Manager

”SheerID not only prevents discount abuse, it helps both our company and customers get the most out of Michaels Rewards.”

Steve Woodward

Senior Director – Digital Experience

SoundCloud

“SheerlD went above and beyond to help us grow our student business. They acted as a growth partner to SoundCloud and thanks to them we’ve achieved higher conversion rates.”

Robert Hollis

Senior Strategy & Operations Manager, Listener

Bass Pro Shops

“SheerID is a great partner. They always make sure that our company has everything we need to be successful.”

Megan Hyman

Marketing Analyst

“Our success with SheerID’s Audience Network surprised us in a way that exceeded our expectations, and now it’s a staple component of our marketing and of our product offering.”

Chelsea Amaro

Product Manager Peacock

Intuit

SheerID has been a game changer for our team. They took a large administrative burden off our team, enabled us to give our customers instant access, and saved us a lot of money in fraud-loss.

David Toper

Marketing GTM Strategy Manager, Product Innovation

“I love the simplicity of [SheerID’s] implementation on our side and the ease of use for our customers!”

Kody Atkinson

Group Programs Manager

“The data we get from SheerID enables us to nurture every customer, even if they were not eligible, and provide more relevant messaging, which helps us create stronger connections.”

Nick Charrow

Director of Marketing

“Applying SheerlD’s best practices to our student and teacher discounts blew our programs out of the water. Our back-to-school campaign generated more than $3 million – an 85% increase year over year.”

Ashley Pia

Sr. Manager – Loyalty & Customer Programs

“SheerID’s comprehensive verification solution helps us not only drive more conversions but also build loyalty.”

Gloria Yan

Marketing Manager

“Our student program delivers great value, and we’re excited to continue promoting it—we want to meet students where they are, and we’re very happy to have SheerID support us in this journey.”

Justine Brion

CRM Manager

“SheerID is a strong extension of our marketing strategy, and is helping us create lifelong customers.”

Lino Reveles Trujillo

Social Impact Lead