Marketing to Teachers

Teachers are smart people, and they know the value of a good deal. In fact, 94% of teachers say they will go out of their way to shop at companies that offer teacher discounts. Six million educators in the US are spending a reported $1.5 billion in classrooms annually, and their brand loyalty spills over into their personal spending as well. Using SheerID’s verification services to create exclusive gated offers is a powerful strategy for marketing to teachers.

Learn more about marketing to teachers by reading these blog posts or downloading our Teacher Shopping Preference Report.


SheerID Partners With Brands to Reward Teachers During Teacher Appreciation Week

Portland, OR—April 29, 2022— SheerID, the verification platform used by hundreds of leading brands around the world, has partnered with a number of brands for Teacher Appreciation Week in order to provide exclusive offers to the 6.7 million educators in the US. This year, Teacher Appreciation Week is May 1 -8.  “We’re proud to partner ...
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Companies Express Gratitude for Educators with Personalized Offers during Teacher Appreciation Week

SheerID proudly partners with brands that provide exclusive offers to the 6.7 million educators in the US Portland, OR – May 4, 2020 – In light of the challenges the world faces, it’s an especially important time to show appreciation for the work of others – particularly those people who support our children, such as ...
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