SHOPTALK EUROPE | 9 JUNE 2026

Win the Battle to Acquire Gen Z

See how DPG Media broke through the noise with an exclusive offer that brought in 40K new Gen Z subscribers in two days and the verified data to keep them for life.

In this Q&A session you’ll learn:

Why removing the price barrier led to 82% deep-reading engagement
How AI-powered verification helped reduce fraud at scale
Ways to turn zero-party data into long-term subscriber value and LTV

Join our Shoptalk Europe Session

Beyond the Feed: How DPG Media Acquired 40K New Subscribers in Just Two Days

Tuesday 9 June 2026 | 15:15 | The Discovery Stage 2

Want to dive deeper?

Meet the team at SheerID’s booth #D20 right after the session to discuss how you can replicate their success.

Session Hosts

Imke Rodermans

Projectmanager Marketing IT – Circulation

Rich Baker

VP of Sales