Fraud Prevention

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How to End Employee Discount Abuse

A woman makes an online purchase using digital verification to confirm she's not committing employee discount abuse.
Employee perks are the bomb. Who doesn’t love getting an exclusive discount on a wireless plan or at a favorite retailer, just for showing up to work? Employee perks improve people’s quality of life and engender company loyalty. Likewise, employee discounts are the kind of “cherry-on-top” benefit that helps employers recruit rockstar talent. In fact, ...
Read More · 5 min read
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Zoosk Fights Online Romance Scams with Military Verification

Zoosk's online dating platform uses military verification to protect clients from romance scams perpetrated by military impersonators. The company also provides a gated offer with a 20% discount to verified service members.
Romance scams are big business. In 2016, the FBI’s Internet Crime Complaint Center received 15,000 complaints, and victims’ financial losses exceeded $230 million -- a fraction of the actual loss because only 15 percent of these types of crime are ever reported. Sadly, 82 percent of romance scam victims are women, and women over 50 ...
Read More · 4 min read
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Headspace Uses Gated Offers to Prevent Discount Abuse

Headspace's gated offer gives students a one-year subscription to meditation sessions for just $9.99.
Successfully marketing your subscription business is no small feat. Competition is fierce, and customer acquisition costs (CAC) and churn are high. Companies are fighting back with steep initial discounts, but that strategy fails to engender true loyalty, as other trial offers entice customers to impulsively bounce to the next brand. To address these challenges, subscription ...
Read More · 6 min read
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