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Military Verification

WEBINAR

7 Ways to Honor the Military

and Drive Revenue in 2019

In Their Own Words:

Watch how exclusive offers have a big impact on a military family.
Our military verification clients include:

We Verify All 37M+ Military Consumers in the US

SheerID offers the most comprehensive coverage in the industry. With SheerID, there is no reason to limit your offer to only active duty. By extending your offer to all military families you can expand your military audience by 2,000%.

We perform a binary verification against authoritative data in real time without requiring sensitive personal data like a Social Security number.

• Active Duty
• Veterans
• Retirees
• Reservist / National Guard
• Registered Dependents

Military Verification - 34M+ Military Consumers in the US

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They Say

Heroes

Make your “exclusive” offer even more powerful by combining your military offer with an exclusive promotion for first responders, government employees, and teachers to create a Hero Discount.

  • Federal Employees

    There are over 2 million civil servants employed by the federal government in the US. Gain their loyalty by including them in your Hero program.

  • First Responders

    Express your gratitude and extend the reach of your exclusive military offer by including 2.7M first responders as well.

  • Teachers

    Budget-savvy and loyal to brands that give them exclusive deals, educators and administrators can add another 4.8M to your Hero program.

37+

MILLION CONSUMERS

$1 Trillion

ANNUAL PURCHASING POWER

35%

HIGHER INCOME

54%

LOYALTY

Why Should I Offer a Military Discount?

The military market is especially receptive to an exclusive discount message. In addition, when you offer a military discount, the impression of your brand improves even among people who AREN’T military.

Opportunity

The military market (active duty, reservists, retirees, and employees) equals over 8.2 million consumers. Military veterans and spouses equal over 37 million consumers with a purchasing power of over $1 trillion annually.

Your great products plus the SheerID platform equals a super targeted military discount strategy.

Spending Habits

Military families are a unique consumer group. Compared to the national average, military families:

  • 35% higher income
  • 3x more vacations
  • 2x as often to change addresses
  • 5x travel as often
  • $700,000,000 spent annually on apparel just by discharged Military personnel.

Loyalty

94% of present and past military personnel state that they notice when companies are “military-friendly” and have a positive impression of those companies. The military market votes with their dollar. Offering an exclusive military discount gives them the recognition they deserve and gives your company a solid, loyal customer base.

Featured Success Stories

  • Buckle Use Case

    29% of consumers who attempted to claim Buckle’s military discount failed to meet the eligibility requirements.

  • Fathead Success Story

    70% of Fathead’s verified military customers were new-to-file.

  • Wholesale Halloween Costumes Success Story

    Overall conversion rates jumped 10-12% when they promoted their gated military discount on their home page.

  • Buckle Use Case

    29% of consumers who attempted to claim Buckle’s military discount failed to meet the eligibility requirements.

  • Fathead Success Story

    70% of Fathead’s verified military customers were new-to-file.

  • Wholesale Halloween Costumes Success Story

    Overall conversion rates jumped 10-12% when they promoted their gated military discount on their home page.

Explore more solutions that worked for our clients

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Best Practices for Connecting with the Military Community

Offering a military discount is the most effective way to appeal to the military market, but how do you reach them? How do you advertise to military personnel on base or deployed half-way across the world? How do you keep in touch with military families who must relocate to a new address twice as often as others?