Portland, OR—May 2, 2024— SheerID, the global leader in identity verification for commerce, is proud to partner with over 33 brands in 8 retail categories to provide exclusive discounts for millions of educators during National Teacher Appreciation Week. This initiative underscores the collective appreciation for educators’ critical role in shaping future generations. “Personalized and exclusive […]

Omnichannel im Einzelhandel jetzt für Zielgruppenmarketing das auf Communities wie Studenten, Lehrer und mehr abzielt London, U.K. – 21.3. 2024 – SheerID, der Anbieter von Identitätsprüfungen für den Handel, gibt die Einführung von SheerID InStore bekannt. Mit SheerID InStore können Einzelhändler Käufergruppen direkt im Geschäft verifizieren und so gezielt Angebote für Verbraucherstämme wie Studenten, Lehrer ...

Paris, France – 14 mars 2024 – SheerID, leader mondial de la vérification d’identité pour le commerce, annonce le lancement de SheerID InStore. Avec cette nouvelle solution, les retailers pourront facilement vérifier en magasin l’éligibilité des acheteurs à des offres exclusives. De telles offres sont généralement réservées à des communautés très convoitées telles que les étudiants, […]

Low-cost internet access helps close the digital divide in America — but this spring, the Affordable Connectivity Program (ACP), which supported over 22 million households with discounted internet plans, is coming to an end.  According to a survey by Benenson Strategy Group, without these discounted plans, 65% of ACP participants fear losing their job or ...

Looking at marketing software today is overwhelming. There are dozens of products out there for every problem you have, and hundreds more for problems that aren’t even on your radar.  You can evaluate the impact of marketing software through many lenses, such as time saved, increases in impressions, and engagement. And while all of these ...

The pandemic has moved all things digital to center court and changed the rules of the game. Financial marketers responded by pivoting their  acquisition strategies, and 2021 promises to move digital transformation into a whole new league. The call is for financial marketers to think outside the box and start speaking to consumers in a ...

Marketing to students can be a lucrative strategy for financial services organizations. In the US alone, college students have $574 billion in spending power. And capturing their business early can pay off. Research shows that college students have a 10-year customer life cycle.  What college students often don’t have, however, is a FICO score or credit ...

It’s no secret that digital marketers, especially those in retail, are constantly grappling with how to acquire new customers. They know that programs that lead to success one quarter can fail to deliver results in the next one. But what exactly are the challenges? And is there any hope that retail marketers can meet them? ...

Exclusive, gated promotions are one of the best ways to market to Gen Z. These offers feel personal and cost-friendly, two things that Gen Z prefers. However, Gen Zers have to verify their eligibility in order to receive their personalized offer. This can give them pause, and sometimes ruin the transaction completely. According to our 2018 Shopper ...