New Survey Reveals Consumer Conflict between Privacy and Personalization
In Post-Cambridge Analytica environment, consumers prefer consent-based marketing over third-party data tracking by a 2:1 margin Survey also shows that, despite skepticism, consumers look to brands as a stronger source of influence than bloggers and peers PORTLAND, Ore. – May 14, 2018 – According to a new survey of 1,023 adults representing the online shopping […]