New Total Economic Impact Study Finds SheerID Customers Gained a Net Present Value of $15.15 Million and a 337% Return on Investment

Study reveals SheerID customers realized extensive cost-savings and business benefits enabled by SheerID’s identity verification solution PORTLAND, OR — Sept. 21, 2023 — SheerID, the global leader in identity verification for commerce, today announced the findings of a research study it commissioned from Forrester Consulting. The Total Economic Impact™ (TEI) Study measured business  benefits and ...
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SheerID and Pvolve Partner to Honor Military, Seniors, Students, First Responders, Teachers and Healthcare Workers With 20% Off Streaming Workouts and Fitness Equipment

PORTLAND, OR — September 12, 2023 — SheerID, the global leader in identity verification for commerce, and Pvolve, an innovative functional fitness company that pairs functional movement with resistance-based equipment to sculpt, tone, strengthen and restore the body, today announced that military members and seniors are now eligible for the same discount program that it ...
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New Research Finds Majority of Consumers in the UK, Germany, and France Believe Economy Won’t Improve in 2023; Shoppers Reducing Spend in Half of Retail Categories

Your team should be prioritizing zero-party data.

Study reveals consumers will make purchasing decisions based on emotional connection and price relief through exclusive offers due to their community member status PORTLAND, OR — August 17, 2023 — SheerID, the global leader in identity marketing, today announced the findings of a survey designed to understand how the current economy is impacting consumer’s spending […]

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With Three-Year Annual Growth Rate of 166%, SheerID Earns Place  on Inc. Magazine’s Inc 5000 list of Fastest-Growing Private Companies  

Portland, OR—August 15, 2023— Inc. Magazine today revealed that SheerID, the global leader in identity marketing, secured a place on the Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses. […]

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More Than 50 Top Brands Announce Exclusive Back-to-School Offers for Students and Teachers With SheerID

Back to School 2023 news release image

Top brands provide personalized offers using SheerID identity marketing platform Portland, OR—August 9, 2023— SheerID, the global leader in identity marketing, has partnered with more than 50 brands that have made exclusive discounts available to millions of students and teachers as they prepare for the new school year. SheerID is proud to partner with these […]

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Clear Out Excess Inventory With Strategic Promotions

Clear out excess inventory without negatively impacting profit margins.
The original version of this piece appeared as a Chain Store Age post. When retailers find themselves stuck with excess inventory after a holiday, the go-to solution is widespread, dramatic markdowns. But this technique can quickly eat into profit margins, and customers may even be hesitant to buy from the brand full-price.  To solve this ...
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Top Marketing Strategies for High-Performing Exclusive Offers

Engage your audience with exclusive offers.
Top brands around the world—like SONIC, T-Mobile, and AT&T—have found tremendous success using exclusive offers to engage customers. This technique—known as identity marketing—works because it targets consumer communities whose members are united by deeply personal traits such as their job, lifestage, or affiliation.  By offering groups such as the military, students, or healthcare workers gated ...
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Support Your Customers’ Values, Win Their Loyalty

Win customers by aligning with their values.
The original version of this piece appeared as an Adweek post. Consumers today prioritize the values and ethics of the companies they support, and they are more likely to remain loyal to brands that align with their own beliefs. In fact, research shows that customers are willing to pay more for products or services from ...
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