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Earn Your Spot
in Gen Z’s Feed

SheerID’s Audience Data Platform (ADP) delivers instant, consent-based verification for young adult offers and populates your martech and adtech platforms with valuable customer data you can use to create tailored campaigns that build lifelong loyalty.

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Gen Z audience.

Pass the Verification Vibe Check to Personalize Engagement

Most verification methods for young adult offers require sensitive data (not cool) or credentials like .edu email addresses (not reliable). Our ADP instantly verifies Gen Zers using basic data they willingly provide and appends that data to your CRM. Now you can re-engage them with personalized campaigns that turn them into brand advocates.

Launch an Exclusive Offer
for 18-24 year-olds

15% off for young adults.

Instantly Verify the Consumer
is Eligible

(and collect zero-party data along the way!)

Example verification page for young adult.

Market to them for
Eternity

Festival season promotion email for young adults.

Gen Z Growth Goes Viral

Student holding pencil with stat: 5x more orders.
Back Market logo.

Back Market’s Gen Z student program drove 5x more back-to-school orders, with a 30% higher-than-average CLV.

Read Customer Story

The Tea on the Gen Z Market

2B
Gen Zers Worldwide
$450B
in Global Spending Power
69%
are more likely to shop with a brand that offers an exclusive Gen Z discount.

From First Offer to Forever Fan

Boost Gen Z Conversions

An exclusive deal goes a long way with Gen Z. Nearly 60% of Gen Zers check to see if a brand offers them a discount before making a purchase, and nearly 70% are more likely to buy from a brand who does.

69% of Gen Zers would be more likely to purchase from a brand that offers them an exclusive discount.

Go Viral in a Good Way

Gen Zers are digital natives, and 93% will share your offer — primarily on Instagram, TikTok, and Snap. Take advantage of these micro-influencers and create a growth flywheel with lowering acquisition costs that increases reach.

9 in 10 Gen Zers would share an exclusive discount with their peers.

Build Enduring Loyalty

Exclusive offers create good vibes with Gen Z. Nearly half of Gen Z feel more emotionally connected to brands that give them an exclusive offer, and more than 60% would join a brand’s loyalty program to redeem one.

When you use our ADP to verify Gen Z eligibility for your offer, you get first-party data you can use to turn Gen Zers into brand loyalists and start building generational loyalty.

62% of Gen Z would join a brand's loyalty program to access exclusive offers.

Why Leading Brands Choose SheerID

Why? Take your pick…exceptional customer service, prioritizing the brand experience and safety, demonstrated results. But don’t take our word for it, here’s what our brands have to say:

“SheerID is helping us drive traffic, verify customers and protect our margin.”

Headshot.

Marc Mullin

Director, Sales Promotions

“I was able to build out all of our programs in SheerID in an hour, and the platform generated code snippets that were simple for our web team to add to our website. SheerID enabled us to launch our campaigns quickly, which let us immediately shift our focus to making customers aware of the discounts they were eligible for.”

Headshot.

Sean Condon

VP of Omnichannel, eCommerce & Retail

“Partnering with SheerID has made a big impact on our business. I have monthly meetings with our customer success managers, and right from the get-go, the whole experience has been great.”

Leslie Hernandez

Senior Product Marketing Manager

”SheerID not only prevents discount abuse, it helps both our company and customers get the most out of Michaels Rewards.”

Headshot of Steve Woodward.

Steve Woodward

Senior Director – Digital Experience

“SheerlD went above and beyond to help us grow our student business. They acted as a growth partner to SoundCloud and thanks to them we’ve achieved higher conversion rates.”

Robert Hollis

Senior Strategy & Operations Manager, Listener

“SheerID is a great partner. They always make sure that our company has everything we need to be successful.”

Headshot of Megan Hyman.

Megan Hyman

Marketing Analyst

“Our success with SheerID’s Audience Network surprised us in a way that exceeded our expectations, and now it’s a staple component of our marketing and of our product offering.”

Headshot of Chelsea Amaro

Chelsea Amaro

Product Manager Peacock

We are ​​leveraging authoritative data to mitigate risks by optimizing actionable intelligence. This helps me validate renters, identify and stop malicious activity using Fake or Manipulated IDs, and take actionable steps against malicious renters that obtained a unit using a validated ID.

Headshot of Raymond.

Raymond Osborne

Project Manager

Every time I work with SheerID associates I’m impressed with their professionalism, follow up, and follow through. They have promoted our new programs internally and externally, and are really dedicated to refining our programs until they’re perfect.

Jason Davis

Head of US E-com

SheerID has been a game changer for our team. They took a large administrative burden off our team, enabled us to give our customers instant access, and saved us a lot of money in fraud-loss.

Headshot of David Toper.

David Toper

Marketing GTM Strategy Manager, Product Innovation

“SheerID is helping us drive traffic, verify customers and protect our margin.”

Headshot.

Marc Mullin

Director, Sales Promotions

“I was able to build out all of our programs in SheerID in an hour, and the platform generated code snippets that were simple for our web team to add to our website. SheerID enabled us to launch our campaigns quickly, which let us immediately shift our focus to making customers aware of the discounts they were eligible for.”

Headshot.

Sean Condon

VP of Omnichannel, eCommerce & Retail

“Partnering with SheerID has made a big impact on our business. I have monthly meetings with our customer success managers, and right from the get-go, the whole experience has been great.”

Leslie Hernandez

Senior Product Marketing Manager

”SheerID not only prevents discount abuse, it helps both our company and customers get the most out of Michaels Rewards.”

Headshot of Steve Woodward.

Steve Woodward

Senior Director – Digital Experience

“SheerlD went above and beyond to help us grow our student business. They acted as a growth partner to SoundCloud and thanks to them we’ve achieved higher conversion rates.”

Robert Hollis

Senior Strategy & Operations Manager, Listener

“SheerID is a great partner. They always make sure that our company has everything we need to be successful.”

Headshot of Megan Hyman.

Megan Hyman

Marketing Analyst

“Our success with SheerID’s Audience Network surprised us in a way that exceeded our expectations, and now it’s a staple component of our marketing and of our product offering.”

Headshot of Chelsea Amaro

Chelsea Amaro

Product Manager Peacock

We are ​​leveraging authoritative data to mitigate risks by optimizing actionable intelligence. This helps me validate renters, identify and stop malicious activity using Fake or Manipulated IDs, and take actionable steps against malicious renters that obtained a unit using a validated ID.

Headshot of Raymond.

Raymond Osborne

Project Manager

Every time I work with SheerID associates I’m impressed with their professionalism, follow up, and follow through. They have promoted our new programs internally and externally, and are really dedicated to refining our programs until they’re perfect.

Jason Davis

Head of US E-com

SheerID has been a game changer for our team. They took a large administrative burden off our team, enabled us to give our customers instant access, and saved us a lot of money in fraud-loss.

Headshot of David Toper.

David Toper

Marketing GTM Strategy Manager, Product Innovation

“I love the simplicity of [SheerID’s] implementation on our side and the ease of use for our customers!”

Headshot of Kody Atkinson

Kody Atkinson

Group Programs Manager

“The data we get from SheerID enables us to nurture every customer, even if they were not eligible, and provide more relevant messaging, which helps us create stronger connections.”

Headshot of Nick Charrow, Princess

Nick Charrow

Director of Marketing

“Applying SheerlD’s best practices to our student and teacher discounts blew our programs out of the water. Our back-to-school campaign generated more than $3 million – an 85% increase year over year.”

Headshot of Ashley Pia, Manager of Membership at J.Crew

Ashley Pia

Sr. Manager – Loyalty & Customer Programs

“SheerID’s comprehensive verification solution helps us not only drive more conversions but also build loyalty.”

Gloria Yan

Marketing Manager

“Our student program delivers great value, and we’re excited to continue promoting it—we want to meet students where they are, and we’re very happy to have SheerID support us in this journey.”

Justine Brion

CRM Manager

“SheerID is a strong extension of our marketing strategy, and is helping us create lifelong customers.”

Lino Reveles Trujillo

Social Impact Lead

“I love the simplicity of [SheerID’s] implementation on our side and the ease of use for our customers!”

Headshot of Kody Atkinson

Kody Atkinson

Group Programs Manager

“The data we get from SheerID enables us to nurture every customer, even if they were not eligible, and provide more relevant messaging, which helps us create stronger connections.”

Headshot of Nick Charrow, Princess

Nick Charrow

Director of Marketing

“Applying SheerlD’s best practices to our student and teacher discounts blew our programs out of the water. Our back-to-school campaign generated more than $3 million – an 85% increase year over year.”

Headshot of Ashley Pia, Manager of Membership at J.Crew

Ashley Pia

Sr. Manager – Loyalty & Customer Programs

“SheerID’s comprehensive verification solution helps us not only drive more conversions but also build loyalty.”

Gloria Yan

Marketing Manager

“Our student program delivers great value, and we’re excited to continue promoting it—we want to meet students where they are, and we’re very happy to have SheerID support us in this journey.”

Justine Brion

CRM Manager

“SheerID is a strong extension of our marketing strategy, and is helping us create lifelong customers.”

Lino Reveles Trujillo

Social Impact Lead

Ready to take the next step?

Let’s Talk
  1. 1 https://chainstoreage.com/heres-what-drives-gen-z-purchases-and-loyalty
  2. 2 https://www.sheerid.com/resources/young-adults
  3. 3 https://www.sheerid.com/resources/young-adults