SheerID teams up with top brands to thank teachers with exclusive offers and deals. Portland, OR—May 2, 2024— SheerID, the global leader in identity verification for commerce, is proud to partner with over 33 brands in 8 retail categories to provide exclusive discounts for millions of educators during National Teacher Appreciation Week. This initiative underscores ...

SheerID teams up with top brands to thank nurses with exclusive offers and deals. Portland, OR — May 2, 2024 — In an ongoing effort to honor the critical contributions of healthcare professionals, SheerID, the global leader in identity verification for commerce, has once again partnered with 28 leading brands to provide exclusive discounts during ...

Celebrating Heroes: SheerID teams up with top brands to honor and thank active military and veterans with exclusive offers and deals. Portland, OR – April 30th, 2024 — SheerID, the global leader in identity verification for commerce, is partnering with 31 distinguished brands in 9 categories offering exclusive discounts to honor the millions of active ...

Survey of Gen Z shows exclusive offers are the leading approach to try a new brand and build customer loyalty in the current economic environment. Portland, OR — April 23, 2024 — SheerID, the global leader in identity verification for commerce, today announced the findings of a survey of Gen Z consumers.  Fielded by Centiment ...

Solution makes it easy for Telcos to digitally verify over 42 million individuals who qualify for government assistance programs for reduced price plans and promotions. Portland, OR – April 4, 2024. SheerID, the global leader in identity verification for commerce, today announced the availability of its instant verification solution for low-income households for telecom carriers. ...

As marketers strategize for 2024 and beyond, it’s critical that they keep their campaigns fresh and look ahead toward upcoming trends. Consumer needs and preferences are always evolving, as is technology, and staying on the cutting edge will help your brand stand out in a crowded marketplace. One tried and true marketing technique is segmentation, ...

Personalized student offers are a powerful way to reach Gen Zers around the world. But for your programs to succeed, you need an effective form of student verification. In a previous blog, 6 Obstacles to Launching a Worldwide Student Offer, we outlined the challenges that make worldwide student verification difficult. In today’s post, we look ...

As the year ends and the holidays bring us together, my thoughts turn to how our communities help us thrive. Our personal communities take many forms. The people we see at school or work. The families we’re born to and the ones we’ve chosen. The groups who share our values or our commitment to a ...

This article was originally published in 2020, but has been updated to reflect new research and consumer trends. A lot has changed since we first covered this topic, but the value of marketing to the military has not! The military market is huge—it’s made up of approximately 37 million service members with $1.2 trillion in ...

Over the last fifteen years, personalized marketing has been built on stalking consumers. Third-party cookies, third-party lists, and third-party data were the norm—even though we marketers knew this unverified information was imperfect and intrusive.  Today, the landscape of data collection for personalization in marketing is shifting quickly. Thanks to increasing regulatory scrutiny and a long-overdue ...